Use Social Media To Your Advantage
Twitter just topped 465 million registered accounts. Facebook has over 850 million active users. Google+ has nearly 100 million. LinkedIn is over 130 million. Together, these networks are attracting large amounts of time and interest from internet users around the world, and those that participate on these websites are most likely to spread the word about your blog. Social media is also the easiest way for others to promote your blog.
The first step is to start sharing content – your own blog posts, those of peers in your industry who’ve impressed you and anything that you feel has a chance to go “viral” and earn sharing from others. Interact with the community by using hash tags, searches and those you follow to find interesting conversations and the content your blog about and go for it. Social networks are amazing environment for building a brand, familiarizing yourself with a topic and the people around it, and earning the trust of others through high quality, authentic participation and sharing.